Mac Developer Cooperative Advertising
Daniel Jalkut posts a service idea that would allow Mac Developers to cooperate inside of an ad network.
Think The Deck, without the money. I’m envisioning a scenario where a central server dispatches ads to participants. For every ad a viewer sees on your site, one of your ads gets displayed to a viewer of another participant’s site. The degree to which your ads get shown is directly proportional to the number of viewers you bring “to the collective.” So slightly bigger companies get lots of exposure across the network, while even the tiniest of companies at least gets occasional exposure on a big site.
I could see Clickable Bliss participating in such a network. When it comes to the implementation, I would really prefer to vet the list of ads that would appear on my site. Also, it would be kind of cool if I could throttle the credits of mine that get spent per day. So maybe I could slow down advertising before a large upgrade and then open the floodgates after it is released. Storage and transfer of credits could also be useful if I wanted to donate some of my credits to a new developer just starting out.
I do think it’s a good idea but unfortunately am already a bit overloaded with projects of my own to help build it out. I’ll have to watch from the sidelines for now but hopefully someone can get the ball rolling.
Posted on: April 22, 2007 – 7:02 pm
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